Bring Your Collateral to Life

Here's a thought: Why should your PDF documents be static?

We say they shouldn't. Which is why we fused the traditional PDF content sheet with new media technology. Imagine the difference in your buyers interaction with your sales literature if the PDF document actually contained:

collateral 2.0
Experience this Collateral 2.0 piece now and learn more about the EB Cultural Brand Process.

  • Video Content - your experts, customer testimonials or industry experts;
  • Multiple Images - instead of one or two photo images that are standard on product literature, how about embedding a dynamic gallery of screen shots using Flash technology?
  • Applications - add an ROI calculator or interactive product comparison check list;
  • Blog content - add links to your blog or other industry blogs;
  • Industry News - pull in news from the most popular source.

We've already made it happen. Take a look at this example - we're showing our own brand process inside a Collateral 2.0 form.

We've got lots more ideas to share, let's talk.

Tap Into Our Thinking

The Culture of a Winning B2B Brand.

When it comes to branding and business, you must go cross-cultural even when you are not crossing borders.

It’s a web-centric world. Get on board.

The power to influence has shifted to the web. Learn how to widen your circle of influence and leverage your prospects' web-centric behavior to drive action.

Connecting with your customers in a web-centric world.

Your web site is only one stop in your prospect's journey (and it's not the most influential). To connect with your customers, you must be all ­over the web like they are. Here's how.

Our Happy Clients

Anirban Chakrabarti VP Marketing
Intelliworks See the testimonial