Bring Your Collateral to Life

Here's a thought: Why should your PDF documents be static?

We say they shouldn't. Which is why we fused the traditional PDF content sheet with new media technology. Check out these examples:

collateral 2.0 - CareFX
Carefx uses Collateral 2.0 to help sell their Fusionfx product.

collateral 2.0
We use Collateral 2.0 to help our prospects understand our brand process.

In a Collateral 2.0 Document your PDF can include:

  • Video Content - your experts, customer testimonials or industry experts;
  • Multiple Images - instead of one or two photo images that are standard on product literature, how about embedding a dynamic gallery of screen shots using Flash technology?
  • Applications - add an ROI calculator or interactive product comparison check list;
  • Blog content - add links to your blog or other industry blogs;
  • Industry News - pull in news from the most popular source.

We've got lots more ideas to share, let's talk.

Tap Into Our Thinking

The Culture of a Winning B2B Brand.

When it comes to branding and business, you must go cross-cultural even when you are not crossing borders.

It’s a web-centric world. Get on board.

The power to influence has shifted to the web. Learn how to widen your circle of influence and leverage your prospects' web-centric behavior to drive action.

Connecting with your customers in a web-centric world.

Your web site is only one stop in your prospect's journey (and it's not the most influential). To connect with your customers, you must be all ­over the web like they are. Here's how.

Our Happy Clients

Anirban Chakrabarti VP Marketing
See the testimonial