Here's a thought: Why should your PDF documents be static?
We say they shouldn't. Which is why we fused the traditional PDF content sheet with new media technology. Check out these examples:

Carefx uses Collateral 2.0 to help sell their Fusionfx product.

We use Collateral 2.0 to help our prospects understand our brand process.
In a Collateral 2.0 Document your PDF can include:
- Video Content - your experts, customer testimonials or industry experts;
- Multiple Images - instead of one or two photo images that are standard on product literature, how about embedding a dynamic gallery of screen shots using Flash technology?
- Applications - add an ROI calculator or interactive product comparison check list;
- Blog content - add links to your blog or other industry blogs;
- Industry News - pull in news from the most popular source.
We've got lots more ideas to share, let's talk.